iConceptua Interactive Marketing Services

iConceptua e-Mail Advertisements™

Introducing Internet's newest e-mail technology that leverages the full potential of the World Wide Web's most effective advertising medium- "the e-mail campaign".

Break out from the static HTML e-mail campaigns and give your business the unparalleled edge in gaining user attention and maximizing campaign response rates with effective use of our "iConceptua Streaming Advertising"™ technology that delivers highly captivating and entertaining 15-45 seconds TV quality advertisements right into the e-mail inboxes of your customers.

These mails are done in such a way so as to increase the interaction between the e-mail and your organization. Once the recipient receives the e-mail he will be in a position to click through to your website, register for more information or buy the product that was advertised through the e-mail.

We can even provide the services of using our customer tracking system in the "iConceptua e-mail Advertisements" so as to receive valuable demographic information about your customers who have received this e-mail and helps in effective future campaigns and also in improving the relationship with your client.

Click here for more information on iConceptua Streaming Advertising

Affiliate Program Planning

We develop online partner programs that increase your reach and foster premium brand recognition.

iConceptua Banner Advertisements

Banners were considered a dying media of advertising on the internet till ofcourse NOW...

With the advent of iConceptua Banner Advertisements a revolutionary concept in bring back life into Banner advertising.

The one reason Banner advertising never clicked was due to the lack of PUNCH in the advertisements. Advertisements are always a success when they make a lasting impression on the viewer. This is what we create through our iConcept Media Banners "A lasting impression that entices the viewers to click through for more..."

Screensavers

Screensavers are great branding vehicles and can be cost effectively created and distributed using iConceptua's Interactive Marketing Campaigns. An iConcept Media commercial can be converted into a screensaver so that the customer can download the screensaver directly from a website or directly from the email.

The viewer can click back to the advertiser's website or specific links in a website through this screensaver thus generating additional branding and click throughs long after the original promotion.

Newsletters

Companies across the board are seeing a decline in the response rates to their newsletters. This is largely due to the glut that the average person receives everyday and static nature of these communications.

iConceptua now offers the ability to embed a dynamic TV quality commercial using our proprietary iConcept Media Technology within the body of a newsletter. The commercial adds very little to the file size and allows the advertiser to deliver the message in a far more compelling format than standard HTML and TEXT.

Contests

At iConceptua we can create contests that match your company's prerogatives and use our email technology to create a campaign for your contests. The users can directly participate in the campaign entering their user information. This contest can be created through an email, newsletter, website, mobile phone, PDA or even on a banner advertisement.

Commercial Templates

For clients that wish to use one commercial for numerous productions, iConceptua can create a template with all the imagery on background and all you need to do is just type in the text. We also give the option to create a template where the content including copy, images and logos can be interchanged according to the promotion that the advertiser is running. This option can be extremely cost effective because the original commercial can be reused several times for a marginal fee each time. This allows the advertiser to test which content and copy is the most effective.

Online Events and Promotions

We design and manage creative online events that will reach an unlimited audience for a fraction of the cost of real-time productions with the goal to drive site traffic, create loyalty, and build brand awareness.

TV Commercials

iConceptua's Interactive Media creatives can be translated into a digital TV solution. Email creative can be reformatted as broadcast quality digital TV spots at fraction of standard industry production. We can also integrate the TV commercials with the internet based advertisements. Thus giving your advertisement more Punch and mileage.

Websites

The commercial can be placed on the advertiser's website giving it great dimension. This dynamic adds value by making the page more "sticky" and allowing the visitors to send commercials to a friend directly from the website itself.